It all started back in the school playground. Most kids had Adidas Kick, then Mamba. If you were really cool, Adidas Samba. I grew up in a single income family, my parents simply couldn’t afford to pay for decent trainers. Teenage growth spurts and destructive playground antics and they couldn’t keep up. If my classmates needed new shoes, they magically appeared. We didn’t have that luxury. So, I got a paper round.
In order to be able to wear trainers to school they had to be black. My teachers at school insisted that we black out the white stripes with a permanent marker. I told them to where they could stick that! After weeks of my nose being pressed up against the glass shop front of Knight Sports on Chingford Mount just drooling over the amazing trainers on show. I had the cash from my first two weeks earnings in my hand. Upstairs in that little shop was like and an Aladdin’s cave with three walls of sports shoes of all different kinds from floor to ceiling. I walked home from that shop with the biggest smile on my face. I had worked really hard get that money and waited what seemed like an eternity. The idea of defacing them with a black marker somehow seemed sacrilegious.
Modern day classic
I consider what Adi Dassler did in those early days of innovation at Adidas to be truly outstanding. Good design is about hitting the sweet spot between form and function. The passion and vision displayed here is inspirational, simply years ahead of his time. The finesse applied to Adidas Originals as they are now known is incredible. They have truly stood the test of time and transcended beyond the sports use they were intended and created a whole new market, the leisure shoe.
So yes, I am what you would refer to as a Superfan. At my wedding, we even named the tables after different Adidas trainer. Before you say anything, it was my wife’s suggestion, she knew that I would have fun creating the illustrations. See below.